Here's a short compilation of films mothernewyork.com made to promote their recent office move.

Spoofing locals via pretend businesses. (Watch it, you'll see what I mean.)

Lovely, funny, brilliant.

Mobile users spend 1.4 times as many hours using social networking sites than reading and responding to e-mail, according to a recent study by research company TNS. On average, users spend 3.1 hours per week on social networks, versus 2.2 hours on e-mail.

In most mature markets — such as the U.S. — the trend is reversed on PCs; consumers spend more time on e-mail (5.1 hours per week) than social networking (3.8 hours).

The study, which tracked the online activities and behaviors of nearly nearly 50,000 subjects between 16 and 60 years of age in 46 countries, cited “the increased need for instant gratification” as well as “the ability to offer multiple messaging formats, including the instant message or update function,” for the popularity of social networking platforms on mobile devices. More consumers, both in the U.S. and abroad, expect to spend even more time accessing social media on their mobile devices in the future, rather than their PCs.

Techcrunch have just written about this very nifty GMail add on: EmailOracle.

I like how it'll give me a reminder if an email has been responded to, and how it let's me know if the email was opened by the recipient.

So no more of that "Oh, I didn't see, get, read, it must be in my spam filter" malarkey.

Coming hot on the heels of Wisestamp, GMail is getting even more awesome, if that were possible.

Wise stamp is a multi-preference sig file plug-in for GMail, that'll put you latest tweet, links to your Linkedin, FB, Twitter accounts and a whole bunch more of stuff.

Well worth a look at.

 

 

Loving what Headspace are doing.

Great insights, a lovely look to their films, plus a genuine and authentic desire to help relieve stress and spread the word on the power of mindfulness & meditation.

Follow co-founder Andy on Twitter: @andy_headspace.

You'll also find some handy and useful tools & techniques here. (Not to mention wonderful graphics.)

And the obligatory, but no less admirable iPhone app here.

Footnote/Headnote?

Oh, and incidentally, (or rather co-incidentally), I also came across this great series of films from Wisdom 2.0 earlier this year. (Hosted by the hugely influential & informed Soren Gordhamer, @soreng.)

If you're interested in leading a more balanced life, this series of films is also well worth a look.

The speakers and panels at the conference were primarily from the Tech/Social Media industry; Google, Twitter, Zappos etc, but don't let thatb put you off ;-

You don't have to be a geek to get a bunch of good stuff from the words of Wisdom 2.0 that they share.

As the advertising market recovers, two clear winners are emerging: the internet and television

 

AS WESTERN economies slid towards recession three years ago, media and advertising executives began to ask worrying questions. Would the advertising slump prove structural or cyclical? Would marketing money return to all media, or just a few? The answers are becoming clear. There are two surprises, says Sir Martin Sorrell, chief executive of WPP, the world’s biggest ad agency. The first is the health of the American advertising market, which has benefited from government stimulus. The second is the recovery of old media.

But not all old media.